A press kit is a necessity for games! This document should be easy to find from your website or social channels and provide key information about your game to press or content creators.

Your press kit should include:

• Game Info:
  • When it's launching (even if this is a generic year or "coming soon")
  • Platforms (Ex. Steam, Switch, PS5, Xbox Series X | S)
  • Price (if announced)
  • Game rating
  • Who to contact for keys
  • Links (To your website, social channels)
  • Blurb about your game
  • Key features in bullet point form
  • Trailers
  • Game screenshots
  • Key art
  • Logos (transparent)
  • GIFs
  • Content creator policies (monetization, any DMCA warnings on music)
• Developer Info:
  • Studio name
  • Blurb about studio pedigree and history
  • Studio logos (transparent)

How presskits are commonly made:

• Custom webpage (Example)
• Google Drive
• presskit()

Last updated: 2021-Apr-20